
Thursday 15 May
Connecting grassroots sport with best practice in sports innovation.
Case studies from NGBs and Sports Partnerships who are using digital technology to transform processes and revenue streams.
Product Exhibitions from cutting edge sports tech innovators
Interactive forum on how Companies are availing of services from the Data2Sustain EDIH to progress product and service roadmaps
Reflections on digital innovation from leaders across the domains of sports business, participation and performance
Thursday 15 May 2025 9.30 – 3.30pm
ATU Galway, Dublin Road Campus
Mark Gottsche, GAA National Games Development Operations Manager
Conor Carmody, Innovation Exchange, Rory Byrne, fit2trade & Teddy Murphy, Miagen
Mary Corry, National Active Cities Officer
Dr Denise Martin, ATU; Mike Conroy, Data2Sustain
Olly Logan, Aquatics GB & Triathlon Ireland Chang Woohyuk, Norwich City FC
Kurt Reinhardt, Enterprise Ireland & formerly Connacht GAA & Eavan Mulligan, Nudge Communications
Dr Lisa Ryan, Head of School of Science & Computing, ATU
Friday 16 May
This year as part of itag’s AtlanTec Festival ‘Shaping the Future of Technology Innovation’ we will be hosting an AI hackathon. The two-day event will bring innovators, tech enthusiasts, and industry leaders from across Galway together to develop cutting-edge AI solutions that tackle real-world challenges.
For more information visit: https://atlantec.ie/atlantec-ai-challenge/
AtlanTec AI Challenge will be a full day event, held at the School of Computer Science, University of Galway. Teams will collaborate from 9.30am to lunch. Followed by presentations from 2pm – 5pm. Winning teams will be selected by our AI expert judging panel.

Wednesday 21 May
9.45am at Genesys.
What to expect:
- Real-world examples of how companies are leveraging AI to support CS initiatives and activities.
- Tips, tricks and best practice for implementing AI initiatives for CS.
Wednesday 21 May
AtlanTec will host a special Leadership Event on the 21st at the Hardiman Hotel.
- Dinner
- Wisdom in Action Leadership Insights from Dr Sarah Kiernan Assistant Dean, Executive and Professional Education at University of Limerick.
- Panel Discussion
- Audience Roundtable
Limited spots available and the event is invite only so if interested in attending please email ccawley@itag.ie
The event will take place from 5pm – 8pm.
Thursday 22 May
This event held by itag’s Digital Women’s forum, will explore how to foster adaptability and collaboration in teams navigating disruption, highlighting change management principles that support agility, performance, and innovation. With a focus on building trust, psychological safety, and data-driven decision-making, the discussion will also emphasize how inclusive leadership strengthens resilience and drives sustainable growth.
Elaine Murphy is Site Lead for Signify Health Ireland. As an operations leader with a rich background in multinational tech scale-ups, board memberships, and leadership roles like the former president of the American Chamber of Commerce, Elaine brings a unique perspective to the 2025 Atlantec festival. Elaine’s experience navigating complex, matrixed organisations and driving growth in dynamic environments will resonate deeply with an audience of tech enthusiasts, operations leaders, entrepreneurs, and innovators.
In this keynote, Elaine will explore how to foster adaptability and collaboration in teams facing disruption. She will champion specific change management principles that empower teams to pivot swiftly while maintaining focus on performance and innovation. From cultivating a culture of trust and psychological safety to leveraging data-driven decision-making, Elaine offers practical insights for leaders to drive sustainable growth. Her approach, rooted in real-world successes and her advocacy for diversity and inclusion, highlights how inclusive leadership fuels resilience.
Moderated by Signify Health Site Lead, Elaine Murphy, the panel will include:
- Eimear Coffey, VP Technology Management Fidelity Investments
- Julie Dowling, CEO AIM Centre
- Florence Higgins, VP of International Sales Smartbear
The panel will delve further into the topic of building resilience, fostering phycological safety and leveraging data driven insights within leadership in Tech.
Thursday 22 May
This event held by itag’s Product Management Forum will take place on Thursday 22nd May at PorterShed Galway.
Friday 23 May
Nigel Baker, Neueda
Agile Coach, Certified Scrum Trainer, and creator of the Nigel Scale.
Nigel Baker is a seasoned Agile Coach and Certified Scrum Trainer with well over 20 years of experience in the Agile field. He has worked extensively with organizations of varying sizes, helping them implement and refine Agile approaches. .Nigel is also the creator of the Nigel Scale, a tool designed to help teams assess the applicability of Agile practices within their specific contexts.
Session Overview:
In an era marked by rapid technological advancements and shifting workplace dynamics, traditional Agile methodologies are being challenged to adapt. This session, led by renowned Agile Coach Nigel Baker, delves into innovative Agile techniques and approaches tailored for the modern world.
Key Topics:
- Adapting to the New World: Strategies for Agile teams to thrive amidst remote work, digital transformation, and evolving organizational structures.
- Embracing Change: Understanding the importance of flexibility and continuous learning in Agile practices.
- ScrumMastery: Exploring the evolving role of Scrum Masters as facilitators of change and champions of team empowerment.
- Integrating AI: Assessing the impact of Artificial Intelligence on Agile workflows and decision-making processes.
- Scaling Agile: Insights into effectively scaling Agile practices across large and complex organizations.
- The Nigel Scale: An introduction to Nigel Baker’s framework for evaluating Agile practices based on context and necessity.nigelbaker+1agiletoagility.com+1
Interactive Q&A Session:
Following the keynote, attendees will have the opportunity to engage directly with Nigel Baker during an hour-long Q&A session. This interactive segment is designed to address specific challenges, share experiences, and explore solutions tailored to participants’ unique organizational contexts.
Monday 26 May
Brought to you by itag’s Testing Forum.
Explore how process excellence, advanced tooling, and AI converge to enhance software quality. Join our itag’s Testing Forum to discover insights and practical strategies.
Empower your approach to quality through innovative technology and smarter workflows.
QE Tooling: What Problem Are You Trying to Solve?
In this session, we would explore the landscape of Quality Engineering tools and frameworks, highlighting industry leaders and their optimal use cases. While tools are the “how” of QE, we will emphasise that the “process” is paramount, regardless of the tools chosen. The discussion will pivot to the importance of robust processes in achieving quality outcomes, illustrating that the right process can drive success even with varying tools.
AI Impact: A Year On
A year after our optimistic overview of AIs potential impact on Quality at the last Atlantec, we would revisit the current state of AI tools such as GitHub Copilot and other generative AI technologies. While these tools have broad applications, our focus could be be on the significant value derived from discrete, focused in-house large language model (LLM) integration projects. We could share various use cases demonstrating where these targeted AI implementations are delivering the most impact.
Tuesday 27 May
This panel will cover the controversial topic of just how much impact data centres have on our environment and energy security. Has Ireland reached the limit of the number of data centres it can support, or will building the right data centres in the right places with the right power sources allow further expansion?
Don’t miss out on this opportunity to get more informed about the infrastructure that drives the cloud applications worked on by so many itag members.
Chaired by: Pauline O’Reilly, Irish District Energy Association
- Niall Muphy is an engineering manager in Cisco Systems in Galway. He has authored one book on safety for software controlled systems. From 2020 to 2024 he was a Galway City Councillor and campaigned for a more sustainable environment through city development plans and city policy.
- Michael McCarthy is director of Cloud Infrastructure Ireland (CII) having previously served as CEO of the Irish Solar Energy Association [ISEA]. Michael holds extensive experience of environmental-related legislation within the Oireachtas through his service of 14 years as a TD and Senator including as Chair of the joint committee on Environment, Culture and the Gaeltacht, and the chairing of the public consultation on the pre-legislative stages of the Climate and Low Carbon Development Act 2015.
- Pauline O’Reilly Pauline O’Reilly is the CEO of the Irish District Energy Association, which promotes district heating and cooling in Ireland. Prior to taking up this role Pauline served as a Senator, city councillor, and Chairperson of a political party.
Thursday 29 May - AtlanTec Conference
Building the Bridge to Tomorrow: Research, Progress, and the Future
Jonathan McCrea, Whipsmart Media & Newstalk
Bronagh Riordan, EY
With an impactful 23-year career journey Bronagh has a proven track record of delivering Data, Analytics & AI strategy and solutions to match global business strategies.
She is an authentic and empathetic leader with a people-first mindset and is skilled in leading and mentoring multidisciplinary, high-performing teams to achieve their full potential. Bronagh held senior roles across industry, where she was responsible for developing data, analytics & AI strategies, transforming data, analytics & AI capability and delivering impactful data, analytics, AI and technology products.
In recognition of her work, Bronagh was named as a ‘Global Data Power Woman’ in both 2024 and 2023. This acknowledgement serves to feature women holding leadership positions in prominent companies worldwide, showcasing their strategic and operational excellence and recognising that their work shapes the data landscape, breaks new ground, and paves the way for the next generation of women in data.
Dr. Bairbre McNicholas Intensivist & Nephrologist, University Hospital Galway & University of Galway
Amanda Colreavy, Fidelity Investments
Edel Joyce, Cisco
Edel Joyce is Director of Product Management for AI & Elevated Experiences for Cisco Devices.
Edel Joyce is an established technology executive with years of experience in driving innovation and delivering results. Her expertise spans engineering, operations, design, customer experience and strategy.
Most recently, Edel led the development of the multi award-winning Webex Hologram and the launch of the industry-first Cisco Spatial Meetings in partnership with Apple. Currently, she is at the forefront of developing AI-powered experiences for Cisco devices and redefining user interactions across the portfolio.
Edel is passionate about delivering products for the greater good and challenging the norm.
Edel will present a lightening talk on how to maximise motivation within teams.
Datavant
Marie Wallace Data Scientist, Accenture
Clare Dillon, CURIOSS
Thursday 29 May AtlanTec Conference Afternoon
Cyber Track
Mark Power, Immersive Labs
Immersive crisis simulation exercises move beyond the standard slide-driven tabletop exercise. In this session Immersive will simulate a high-stakes crisis scenario to evaluate responses in real time.
Mamoona Asghar, School of Computer Science University of Galway
Centripetal
Pat Ryan, Garda National Cyber Crime Bureau, Brendan McEnerney, NCSC, Connor McEnroy, HPE, Ian Thorton Inversion6 & Danny Noone
Thursday 29 May AtlanTec Conference Afternoon
Artificial Intelligence Track
Gary Short, Darach AI
Gary Short is the founder of Darach.ai an AI/ML modelling company that allows you to make better business decisions by predicting the future.
This talk will take place Monday 26th May from 5.30pm – 7.30pm at the Mick Lally Theatre.